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Gold Buckle Network Announces Partnership with Outdoor Life Network Canada
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Added: 08/03/2005
Type: Summary
Viewed: 764 time(s)
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Gold Buckle Network Announces Partnership with Outdoor Life Network Canada
Dallas, Texas August 3, 2005 –– Gold Buckle Network (www.goldbucklenetwork.com), The New Way To Access The West, announced today a partnership with Canadian television channel Outdoor Life Network (OLN) Canada. Through the partnership, OLN Canada and GBN will co-market selected content through various cross-promotional activities on television and the Internet.
OLN Canada is Canada's television sports leader, providing quality coverage of outdoor sports and activities, adventure travel programming, and "The Greatest Outdoor Show on Earth," the Calgary Stampede. Both GBN and OLN Canada provide coverage of Western and outdoor sports and lifestyle activities, including rodeo, hunting and fishing, hiking and survival, and more. With the partnership, GBN will stream selected OLN Canada programming to its subscribers via the Internet. In turn, OLN Canada is running 30- and 60-second GBN advertising spots on its television network and running a GBN promotion on its Web site at www.tsn.ca/oln.
The partnership represents one of the ways GBN has become the leading online Western entertainment network. GBN streaming technology, content relationships, promotional partnerships, and growing subscriber base is an ideal fit for OLN Canada. Both networks focus on Western lifestyle and outdoor programming, which appeals to a broad range of individuals across the globe. The partnership enables GBN and OLN Canada to share content and more effectively cross-promote to a wider audience in Canada, the United States, and beyond.
"We know there is great interest from our viewers and their viewers for exciting, entertaining Western programming," said Christopher F. Hill, GBN President. "Through this partnership, GBN and OLN Canada will give viewers the opportunity to watch Western sports and other programming online that was previously only available on OLN Canada television."
According to OLN Canada Director Anna Stambolic, "OLN Canada is pleased to have GBN as our broadband partner. The opportunity to test programming, broaden availability to a new online audience, and raise awareness of diverse Western lifestyles on GBN support our corporate mission. We have enjoyed a positive working relationship with GBN for over a year, and we look forward to working together into the future."
The GBN online network is the place to watch, listen and shop for all things Western. The Web-based GBN video player supports full-screen viewing, enabling viewers to maximize a crisp image beyond the size of typical streaming videos. Western enthusiasts wishing to view GBN Premium content along with hundreds of hours of other Western video and audio entertainment can sign up at www.goldbucklenetwork.com.
The process is fast and simple, the GBN service requires no special hardware or software, and nothing is downloaded to the viewer’s PC. All fans of the West can watch rodeo, movies, and TV shows, listen to country music, and shop for unique Western products at www.goldbucklenetwork.com.
About Gold Buckle Network (GBN)
GBN is an online TV network, music source, and department store for everything Western. At www.goldbucklenetwork.com visitors watch rodeos and other Western sports, classic full-length Western movies, documentaries, lifestyle programs, kids’ shows and more. In addition, GBN Radio streams digital country music and the GBN General Store offers a great selection of uniqueWestern-influenced products. GBN is The New Way To Access The West — an entertaining and informative online community for millions of Western enthusiasts all over the world. Businesses rely on GBN for one-to-one access to this significant consumer market. For more information about GBN, please visit www.goldbucklenetwork.com.
CONTACT:
Liz Lawless, Gold Buckle Network
Phone 214.929.6884
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